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Why Gold-Standard Retail Support Matters in High-Volume NZ Channels
Local eyes on the ground for trans-Tasman brands
 
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Future-Ready Merchandising
The retail landscape in New Zealand is evolving fast. New technologies are reshaping how people shop, how brands present themselves and how stores operate. But technology alone won’t deliver results, ...
Nov 25, 2025 VSS News
Retail Reset Season
The end of the year always brings a mix of excitement and pressure for brands. New products are lined up, new store priorities are forming and retailers are getting ready to roll into another cycle of...
Nov 23, 2025 VSS News
Keeping Momentum
A launch always gets the spotlight. New displays go in, shelves are perfectly set, the brand looks incredible, and everyone is excited. But once the first few weeks pass, the real test begins. The big...
Nov 17, 2025 VSS News
Behind the Scenes
Ever wondered what it’s really like behind those tidy, perfectly presented shelves? At Plum Agencies, our merchandisers are the quiet force that keeps retail running smoothly. Every display you see lo...
Nov 12, 2025 VSS News
The Planogram Puzzle
The Planogram Puzzle:Managing Complexity for Multi-SKU, Multi-Zone Brands When a brand has dozens of SKUs, multiple store formats, and frequent promotions, planogram execution becomes a balancing act....
Nov 4, 2025 VSS News
The Strategy Behind the Shelf
Walk into any store and you’ll see hundreds of products fighting for attention. From bright packaging and clever slogans to seasonal displays and shelf talkers, every brand is trying to stand out. But...
Oct 28, 2025 VSS News
From Shelf to Self-Checkout
Retail in New Zealand is changing fast. From compact urban formats to self-checkout stations and click-and-collect counters, the way shoppers move through stores looks very different from even five ye...
Oct 26, 2025 VSS News
From the Aisle Up
From the Aisle Up: How VSS Builds Retail Careers That Last At VSS, we know great merchandising isn’t just about tidy shelves or perfect planograms. It’s about people. The merchandisers you see in stor...
Oct 17, 2025 VSS News
Localisation Strategies for New Zealand Retailers
Localisation Strategies for New Zealand Retailers What Works in Auckland vs Rural NZ vs Boutique Markets If there’s one thing we’ve learnt from 28 years on the shop floor, it’s that retail in New Zeal...
Oct 12, 2025 VSS News
Hidden Pitfalls That Kill Your Shelf Performance
5 Hidden Pitfalls That Kill Your Shelf Performance (and What to Fix First) It’s often the smallest details that make or break a shopper’s decision. You can have the best product, the right price, and ...
Oct 7, 2025 VSS News
Why 100% Merchandising Execution Matters
Why 100% Merchandising Execution Matters: The Hidden Cost of Leaving Stores Behind You’ve spent big on marketing, new product development, FSDUs, planograms, and merchandising calls. But here’s the ha...
Sep 30, 2025 Our blog
How Regular Merchandising & Sales Calls Drive Real Sales
In retail, what you can’t see hurts you. Missed facings, poor shelf compliance, incorrect pricing, or stock sitting in the backroom instead of on the shelf all reduce brand visibility. Brands often as...
Sep 23, 2025 VSS News
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