Navigating Complexity

Why VSS Ltd Excels in Merchandising for Complex Brands

At VSS Ltd, we’ve built a reputation as the go-to experts for brands that require more than just simple merchandising solutions. With over 27 years of experience in the New Zealand ​retail landscape, we specialise in handling complex merchandising and sales needs that demand precision, expertise, and problem-solving capabilities.

What Sets VSS Ltd Apart? Unlike traditional merchandising companies, our elite team goes beyond basic product placement. We work with brands that require intricate planogram executions, meticulous attention to detail, and the ability to navigate challenging store environments. Our strength lies in our ability to take on large-scale merchandising projects, troubleshoot in-store issues, and ensure everything is completed first time right—a principle we hold at the core of our operations.

Expertise in Planogram Execution: Planograms are the blueprint of retail success. However, executing complex planograms effectively requires more than just following a set of instructions. Our merchandisers are trained to understand, interpret, and implement these detailed layouts with precision. Whether it’s a major category reset, a brand relaunch, or a seasonal change, we ensure that every product is positioned for maximum visibility and sales impact.

Problem-Solving at the Store Level: Retail environments are dynamic, and challenges often arise. From unexpected stock shortages to compliance issues and last-minute display adjustments, our team is equipped to think on their feet and implement solutions that keep your brand looking its best. We work closely with store staff, ensuring that every execution aligns with both the brand’s strategy and the retailer’s requirements.

The Importance of Strong Merchandising in NZ’s Retail Market: New Zealand’s retail landscape is competitive, with total merchandise imports and exports valued at approximately NZD 149.9 billion. The apparel market alone is projected to reach NZD 4.76 billion by 2025, growing at an annual rate of 3.89%. With consumer expectations higher than ever, having a high-performing merchandising team is critical to standing out.

At VSS Ltd, we understand these market dynamics. We provide our clients with a strategic advantage, ensuring their products are not only on the shelf but also positioned for maximum sell-through and brand visibility.

Why Choose VSS Ltd?

  • Tailored Solutions: We don’t take a one-size-fits-all approach. We develop merchandising strategies that align with your brand’s unique needs.
  • Experienced Team: Our merchandisers are skilled professionals who excel in handling complex projects.
  • Commitment to Excellence: We believe in getting it right the first time, ensuring efficiency, accuracy, and brand integrity.

If your brand needs a merchandising partner that can handle complexity with precision and reliability, VSS Ltd is the team to trust. Let’s talk about how we can help elevate your brand’s in-store presence.

We can create a bespoke plan for your business. Call us today!


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