Outsourcing Merchandising and Sales: A Smarter Investment

The end goal of every brand is growth. That means strong sales backed by flawless execution in store. Yet building and managing your own merchandising and sales teams is expensive and time-consuming. Outsourcing gives you the best of both worlds - skilled people on the ground, without the overheads.

The Real Cost of Going It Alone

Hiring a single full-time employee in New Zealand costs between $80,000 and $100,000 once you add in leave, KiwiSaver, and overheads. Now factor in training, management time, holiday cover, and staff turnover. Multiply that across the sales reps and merchandisers you’d need to cover the whole country, and the figures quickly climb into the hundreds of thousands.

And when those gaps appear, whether from sick leave or unfilled roles - you risk more than wasted payroll. Every missed visit means lost sales and reduced visibility.

Why Outsourcing Makes More Sense

Outsourcing to VSS removes those headaches. You gain a nationwide team of trained merchandisers and sales reps ready to represent your brand. That means:

• No sick pay or holiday cover – we guarantee consistency.
• Scalable solutions – whether you need a small call plan or a full nationwide rollout, our team flexes to match your needs.
• Merchandising and sales in one – our people not only execute planograms and POS, they also engage staff, secure orders, and ensure your brand is actively sold in store.
• Sales-focused reporting – our custom app provides compliance photos, stock levels, and field insights, all linked back to sales performance.

The Link Between Execution and Sales

Sales and merchandising go hand in hand. Shelves filled correctly, signage placed on time, and staff trained to recommend your products can lift category sales by up to 20% (POPAI). On the flip side, out-of-stocks can cut as much as 4% of sales in a single promotion period (NielsenIQ).

That’s why outsourcing isn’t just about saving money on wages. It’s about investing in a team whose focus is turning execution into measurable sales.

The VSS Difference

At VSS, we specialise in both merchandising and sales. With a team nationwide, we cover every major retailer in New Zealand. Every call is designed to improve compliance, boost visibility, and increase sales.

By outsourcing to VSS, you’re not losing control. You’re gaining a team that proves every dollar is working and every visit adds to your bottom line.